Home Pulse AI

房脉AI

The bilingual agent's unfair advantage

An AI CRM + bilingual client website for real-estate agents serving Chinese-speaking clients.

The opportunity

Big. Growing. Underserved.

$13.7B

Chinese buyers' annual US home purchases — 2× #2 Canada

12 yrs

#1 foreign buyer of US homes, running · mostly CA & NY

$50–250/mo

per-agent software spend — 24% spend $500+

This undercounts the real market — it leaves out the far larger pool of Chinese-American resident buyers (≈5.5M).
That budget goes to tools built for the English market — none fit how a bilingual agent works.

Sources: NAR 2025 International Transactions & Technology Surveys (China = #1 foreign buyer by $, 12 yrs running).

It all lives in your head. Client status, conversations & who-referred-whom sit in WeChat scrollback and a spreadsheet — leads & referrals slip.
Translation runs both ways. Clients want 中文; you also need polished English — for listings, offers, and the English-speaking side. Auto-translate won't cut it.
Content is all manual. Posts for WeChat & 小红书 eat hours a week.
You're not AI-ready. You should have reminders, market research, client signals — but you don't.

Player	What it is	The gap	Price /agent·mo	Revenue
Samaki NY · bootstrapped	52-language listing portal	No CRM; buyer-facing	$17–30	~$0.2–1M est
The House Club 有家 LA · 6,000+ agents	Chinese listings, AI content + portal	Content/portal, not a back-office	$99.99	single-digit $M est
Juwai IQI HK · cross-border	China-inbound portal; 6M+ listings	For buyers in China, not US agents	lead-based	~$5–25M est
Lofty ex-Chime	All-in-one IDX CRM; Mandarin bot	English-first; one bot only	~$299–449	~$40–55M est*
Follow Up Boss · BoldTrail (formerly kvCORE)	English CRM, pipelines & lead gen	English-only; no WeChat	$69–499	$400M FUB→Zillow

Price = published per agent/month (est). Revenue: $400M = Follow Up Boss acquired by Zillow (2023); *Lofty parent Moatable $63.5M FY24.

The integrated, Chinese-first back-office is empty — and the hard parts only became cheap to build now that AI is here. That's the opening.

房脉AI · Home Pulse AI — one bilingual platform

An AI brain that never forgets — a bilingual CRM + relationship graph that remembers every client, need & who-referred-whom, and reminds you.
AI assistant — WeChat chats straight into your CRM, distilled into signals, with on-demand market research.
Bilingual content engine — listings, posters & WeChat / 小红书 posts in EN + 中文, one click.
Bilingual IDX client website — branded search; leads flow back automatically.
Mortgage monitoring — track rates per client & auto-alert — a reason to re-engage.

We supplement the agent — WeChat & 小红书 stay yours, and the data stays with you.

See it work · A messy WeChat chat → a structured client record

See it work · One group chat → multiple clients created & updated

See it work · Share a listing → AI surfaces who'd want it

Chinese-first, not translated-on-top — 繁简 + Mandarin/Cantonese.
The relationship graph — referrals are this business; no one models who-knows-whom.
Integrated, not 5 tools — CRM + content + client site + mortgage, in one.
AI-native & WeChat / 小红书-native — meeting clients where they are, compliantly.

BoldTrail / kvCORE	~$499/mo
Lofty (ex-Chime)	~$299–449/mo
The House Club 有家 · closest bilingual tool	$99.99/mo
Follow Up Boss	$69/mo
房脉AI · same features	a fraction of the price

Competitor pricing per agent / month (est).

MVP — NOW, WITH DESIGN PARTNERS

FUTURE PHASES

Works day one — the data stays with the agent.

What we need from you

What you get